Share of brand searches, month by month
Every brand name searched in this market, stacked to 100%. The share is the height of the band, so it always follows the filters above: take Royal Canin out and the rest rescales.
Edgard & Cooper — share
Rolling 3-month average unless you switch to per month above.
Edgard & Cooper — search volume
How many people search the brand by name. Separate chart on purpose — share can rise while volume falls.
All markets side by side
Latest month against the same month a year earlier, with the filters above applied. Position counts every brand in the set, so a market with more brands is a harder field.
| Market | Now | Year ago | Change | Position | Brands |
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Every brand in this market, latest month
Ranked by brand searches. A brand counts once even when people spell it several ways.
| # | Brand | Owner | Segment | Searches | Share |
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